More specifically, aggregate demand comprises the total demand for goods and services produced in the economy.
Aggregate demand is important because (along with aggregate supply) it determines a country's GDP and price level (and therefore its inflation rate). Changes in aggregate demand also impact the level of unemployment.Without understanding aggregate demand, policy-makers wouldn't stand much of a chance of being able to control the economy. Indeed the main tools that policy-makers have at their disposal (monetary and fiscal policy) work by influencing aggregate demand.