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How to Add Images in Your Company’s Marketing Blog

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Updated:  
2017-05-01 14:58:41
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Customer Analytics For Dummies
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When at all possible, add images to your blog posts. This is important for social media marketers because images break up the text and help to illustrate a point. They also help to catch the eye of readers rather than scanners.

Of course, you can’t just use any old image you find.

It’s equally as simple to upload images to embed in your blog post:

  1. Save the image you want to use.

  2. Click the image uploading tool.

    The image uploading tool is usually located at the top of your blog’s dashboard.

  3. Click Select Files and choose the image from your own files.

  4. Choose your alignment and size.

    Most bloggers prefer a right alignment for their images, as it’s more eye catching. Don’t size your image too big because it will take too long to load and will take away from the text. A thumbnail-sized photo is only good when you want readers to click to a bigger image. Choose a size that people can see at a glance but isn’t too big or too small.

  5. Write a caption for your image.

    Describe the image as it relates to your blog post and use SEO if it sounds natural.

  6. Click Insert into Post.

    Your image now appears in your blog post.

    Adding an image to a blog post.

When you save your image to your own computer, use keywords. Keywords catch the attention of the search engines, and you can receive some good traffic from Google Images from folks looking for the same type of illustration.

About This Article

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About the book author:

Shiv Singh is a future-focused busi ness executive who has developed and executed cutting-edge marketing strategies, tools, and techniques for some of the world’s largest brands. He is also the trailblazing author of Social Media Marketing For Dummies and Savvy, Navigating Fake Companies, Leaders & News. Along the way, he has served as VP and Global Social Media Lead for Razorfish, Head of Digital for PepsiCo Beverages, SVP Innovation Go-to-Market for Visa, and most recently, as the Chief Marketing and Customer Experience Officer for LendingTree, where he managed a media budget of $650 million and led a team of 150 marketers.

Stephanie Diamond is a marketing professional and author or coauthor of more than two dozen books, including Digital Marketing All-in-One For Dummies and Facebook Marketing For Dummies.