In addition to a profile photo, LinkedIn allows users to enhance the visual social marketing elements of their profiles by adding images to the body of their profiles. You can add images to any section in your LinkedIn profile.
Adding pictures to the body of your profile can help to tell your story visually and to make your profile stand out. For example, if you were an author, you could write about the books you’ve authored, or you could add images of the books to draw more attention to them.
In addition to adding images to your LinkedIn profile, you can include videos, presentations, and documents. It's a powerful way to showcase your skills and expertise beyond just text. You can add YouTube videos and SlideShare presentations to truly highlight your skills and experiences.
To add visual content to your profile, start by hovering the cursor over the Profile in the main navigation on LinkedIn, and then click on Edit Profile. After you're in the Edit Profile section, follow these steps:
At the top of the LinkedIn profile section to which you want to add visual content, click the blue, square box button with a plus sign on it.
At the top of each section of your LinkedIn profile is a square button with a plus sign (+) on it. You can click this button to add a video, photo, document, or slide show to your profile.
Choose a method to add the image:
Link to URL: Links only to content that's on the list of approved content providers. LinkedIn specifies the sites you can link to for photos, videos, audio files, presentations, and other types of supported media. If you choose this option, your content must already be uploaded to one of the approved partner sites.
To include content from an approved partner site on your LinkedIn profile, find the URL for the content you want to display and paste it into the URL box. After inserting the link and pressing Enter, a box appears in which you can customize the title and description of the content you post.
Upload an image: Uploads the photo or presentation from your computer directly to LinkedIn. LinkedIn supports presentations, documents, and images. Images must be formatted as GIF, JPG, JPEG, or PNG files with a maximum file size of 100 megabytes. After you select an image or presentation to upload, you can customize the title and description of the content.
When uploading an image, be sure to examine how the image is displayed on your profile to be sure that it matches the way you intended it to appear. After a piece of content is uploaded to LinkedIn, it's displayed in the profile in a square box.
Even if the entire image can't be displayed in the profile (an image gets cropped if it's too large), users can click on the image to view it in its entirety in the full-screen view.