Lots of businesses start with a great idea. Writing a business plan can help you refine that great idea and put it to its first test. Ask yourself these questions to evaluate your idea as you assemble your business plan:
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Is your business idea something you really want to spend time doing?
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Do you have the resources, connections, skills, and expertise to turn your business idea into a success story?
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Can you explain your business idea in 25 words or less?
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Does your business idea address or solve a real customer need, problem, or desire?
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Will you offer something new or different than the competition?
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Does your business idea take advantage of a new opportunity? Is your business idea the right one at the right time?
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Will your business idea make money — and how fast?
