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Adam Wescott
Articles & Books From Adam Wescott
Step by Step / Updated 03-27-2016
By default, YouTube assigns your channel an ugly, random, and completely unmemorable URL. (URL, short for Uniform Resource Locator, is a fancy name for a web address.) You’d do well to replace this ugly URL with one that supports your branding and helps viewers remember your channel.
Just note that, to update the URL, your channel must be in good standing.
Step by Step / Updated 03-27-2016
Music as a subject pervades the YouTube landscape in many forms. These include everything from the official video for the song from a recording artist to live concert performances to high school musicals and musicians seeking viral exposure.
When it comes to musicians creating that “breakout” video, consider the South Korean pop star Psy.
Step by Step / Updated 03-27-2016
Video cameras have gotten smaller and tape formats have evolved from analog to DV and from HD to 4K, with corresponding increases in the ease‐of‐use and quality categories. Now there is a wider — some might even say “bewilderingly wide” — selection of cameras. The following list describes the major categories:Dedicated camcorderOnce it was the only way to capture video, but now the trusty dedicated camcorder has been relegated to simply being one option among many.
Step by Step / Updated 03-27-2016
Before you get around to beautifying your channel and making it your own, you need to verify your channel to prove that you’re a real human being and not some kind of Internet robot who has created this channel for nefarious purposes. Several steps are involved in verifying your account:Log in to YouTube and click your channel icon in the top right.
Step by Step / Updated 03-27-2016
If you already have a Google account and you want to use that account to house your channel, you can. If you’re creating a new channel, it may make sense to create a new Google account to go with it. Follow these steps to get a Google account you can use on YouTube:Click the blue Sign In button.Doing so takes you to the Google login screen, where you can log in or create a new account.
Step by Step / Updated 01-06-2022
You can do the work to establish your YouTube channel after you’ve logged in to YouTube with a Google account. After that’s done, follow these steps to get your channel off the ground:Log in to YouTube.Click your channel icon in the top right to bring up the Creator Studio and YouTube Settings pull-down menu.
Click the Gear icon.
Article / Updated 12-29-2021
An immediate side effect of watching bad video is that you no longer want to watch it. But what makes a YouTube video truly good? Sometimes, that answer is a little harder to figure out. The more obvious indicators of a good YouTube video are that it’s informative, depicts compelling situations, and, of course, makes people laugh.
Article / Updated 12-30-2021
Just like a web browser, YouTube channels also have tabs. Tabs are helpful for viewers looking to navigate your channel quickly and efficiently. Each tab has a different functionality intended to help the viewing experience. The following tabs appear below your channel banner:
Home: A viewer sees this tab by default when they click on your channel from a YouTube search or if they manually type in your channel address in their web browser.
Article / Updated 10-19-2022
As a YouTube channel manager or content creator, your work may well be done when you’ve uploaded your videos and set the metadata. The last step when uploading a video is to publish it.Publishing is all about configuring the privacy settings that are most appropriate for your users and clicking Save during the upload process or by selecting a video on the YouTube Studio Video tab.
Article / Updated 03-26-2016
You may want to think about crowdfunding and donations for your YouTube channel. Accepting donations has been a revered practice for almost as long as humans have been able to open their hands and extend a palm toward a potential benefactor. With crowdfunding, the donation has received a modern-day makeover, so instead of one large sum from a single rich patron, it’s possible now to get a bunch of very small donations pooled together over a website from a bunch of average Joes.