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Articles & Books From Geoffrey Nicholson
Cheat Sheet / Updated 05-03-2022
To take your product idea from planning to the market, have a look at how the new product development process works. Also check out product development terms and phrases, so you’re able to understand and contribute at meetings and events.The development cycleSo you can turn your great ideas into money, take a look at how the cycle of new product development evolves, from inception to successfully marketing and selling your product:
Product development lingoGet to know the following product development language so you’re on top of your game and your head isn’t spinning from all the jargon used during meetings and conventions:
Product development acronyms
B-2-B, B-2-C: When a business sells to another business, it sells “B-2-B”; when a business sells to a customer, it sells “B-2-C.
Article / Updated 03-26-2016
Get to know the following product development language so you’re on top of your game and your head isn’t spinning from all the jargon used during new product development meetings and conventions:
Product development acronyms
B-2-B, B-2-C: When a business sells to another business, it sells “B-2-B”; when a business sells to a customer, it sells “B-2-C.
Article / Updated 03-26-2016
So you can turn your great ideas into money, take a look at how the cycle of new product development evolves from inception to successfully marketing and selling your product:
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service.