Perry van Beek

Perry van Beek is a pioneer in social selling with LinkedIn. He founded Social.ONE and has been assisting companies with LinkedIn marketing, lead generation, and social selling since 2009. Perry conducts training and presents keynotes at sales conferences throughout the world. Connect with him on LinkedIn at www.linkedin.com/in/perryvanbeek.

Articles & Books From Perry van Beek

Article / Updated 12-18-2018
Underneath the hood of your LinkedIn Sales Navigator account is a section called Administrator Settings. This is where you do everything from upgrading your plan, cancelling your plan, and updating your payment information to connecting your company’s customer relationship management (CRM) system. Here, you discover the most important settings to keep on top of to ensure Sales Navigator runs smoothly for you.
Article / Updated 12-18-2018
LinkedIn Sales Navigator makes it easy to build up your prospect list. Sales Navigator lets you save leads and accounts. When you save a company as an account, you begin to see the company’s updates in your news feed as well as additional insights from Sales Navigator such as lead recommendations. Being able to keep up to date with the latest news at a company gives you a chance to find a common ground.
Article / Updated 07-25-2022
LinkedIn Sales Navigator offers many sales tools to help you interact with leads and build valuable relationships using the LinkedIn platform. Managing your leads can be a cinch if you’re utilizing the Sales Navigator tools. Saving a lead in LinkedIn Sales Navigator There will be times when you won’t have the ability to immediately follow up on leads, so being able to save them to return to later is crucial.
Article / Updated 12-18-2018
When first getting the hang of using LinkedIn Sales Navigator, most people stick with general database searches and filter the results as they get them. But as you get to know the program more, you’ll learn just how robust Sales Navigator’s search functions are, and how much time you’re actually wasting by not narrowing down your searches as much as possible right off the bat.
Article / Updated 12-18-2018
Whenever you save a lead or account in LinkedIn Sales Navigator — whether in the mobile app or desktop version — it gets put into a list. Your saved lists are accessible from either version of Sales Navigator, regardless of where you created it.In the mobile version of Sales Navigator, you access your saved lists by tapping the Lists icon (it’s the one with three dots and three lines) that appears in the menu bar on the bottom of your screen.
Article / Updated 12-18-2018
PointDrive is a feature of LinkedIn Sales Navigator that is included with some Team-level and Enterprise-level plans. It allows you to create, store, and manage presentations that are then packaged up to be sent to leads. PointDrive presentations can be personalized with your company’s branding and contact information, making it a great option when you want to send prospects more information in a professional-looking manner.
Article / Updated 12-18-2018
To be successful with LinkedIn Sales Navigator, you need to see multiple perspectives of social selling. That’s why this list of social-selling leaders will give you some positive social influencers to follow. This list of social influencers is by no means complete. There are so many wonderful, talented, and helpful social-selling professionals out there who can offer additional perspectives and advice on how to succeed with social selling.
Article / Updated 12-18-2018
The search function in the Sales Navigator mobile app is not nearly as robust as it is in the desktop version of LinkedIn Sales Navigator. In fact, it offers fewer sorting and filtering options than even the basic search in the desktop version. We can’t really hold that against LinkedIn, though. There’s only so much functionality an app can have before it becomes a muddled mess.
Article / Updated 12-18-2018
Sales Spotlights is a LinkedIn feature that uses LinkedIn’s data to pick out the prospects in your search who are most likely to be receptive to your communications. Sales Spotlights are located above your search results and are only available on the search results page. Clicking within each section highlights it, indicating that the results you see reflect that specific Sales Spotlight.
Article / Updated 12-18-2018
There are many resources available to help you with your social-selling activities using LinkedIn Sales Navigator. Here are the top ten favorites. You’ll only improve how you sell with LinkedIn Sales Navigator. LinkedIn Profile Cheat Sheet Before you start your social-selling journey with LinkedIn Sales Navigator, you need to make sure your LinkedIn profile is up to par.