Todd M. Kays

Todd Kays, PhD, is president of the Athletic Mind Institute, a sports and performance consulting firm. He’s a licensed psychologist whose training and guidance have helped thousands of athletes.

Articles & Books From Todd M. Kays

Sports Psychology For Dummies
Get your head in the game with this hands-on guide to the psychology of sportThere's more to getting into the right headspace for the big game or event than trying to think like a winner. Modern sports psychologists emphasize advanced strategies like biofeedback and neurofeedback, while encouraging the use of mindfulness and other mental health techniques.
Cheat Sheet / Updated 04-27-2022
Being a successful athlete is about more than just physical strength and agility — your mind plays a key part in your winning performance. You can use sports psychology techniques to build confidence and improve your focus.Sports psychology isn’t limited to athletes — as a coach, you can use sports psychology to help your athletes achieve their goals.
Article / Updated 03-26-2016
Focus is one of the most powerful tools in sports psychology. Whatever sport you compete in, the ability to focus is essential to success. When you’re in the middle of a practice or competition, does your mind ever wander? If so, your performance is taking a hit, because you aren’t completely focused on the task at hand.
Article / Updated 03-26-2016
Sports psychology can help athletes looking to improve their confidence. You may be the strongest, tallest, most powerful athlete on the field, court, or track, but if you aren’t confident in your abilities, you’ll have trouble reaching your goals. Work on improving your confidence just as you work on developing your sport-specific skills, and your performance will soar.
Article / Updated 03-26-2016
As a coach, you can run drills with your athletes day and night, but if you ignore your athletes’ minds, you’ll only tap into a fraction of what they can do. Here are some ways you can use sports psychology to help your athletes reach their goals: Implement sports psychology in practice. Simple techniques used during practice can help your athletes focus better, handle pressure, play as a team, communicate more, and maximize mental toughness.