Employer Branding For Dummies Cheat Sheet

Diversity, Equity & Inclusion For Dummies

Employer branding can be boiled down to two steps: First, make your company a great place to work, and second, make sure everyone knows your company is a great place to work. Of course, it involves more than that. You need to know what employer branding is, why it matters, how to develop your employer value proposition, and some best practices.

About This Article

About the book author:

Richard Mosley, Universum's Global Head of Strategy, is widely recognized as a leading global authority on the subject of employer branding. He regularly chairs or delivers keynote presentations at many of the world's leading employer brand events.