WordArt appears on the Insert tab on the Ribbon in PowerPoint 2013, which provides a convenient way to insert a text box with text that is already formatted with WordArt formatting.
To insert WordArt, follow these steps:
Move to the slide on which you want to insert WordArt. Click the Insert tab on the Ribbon and then click the WordArt button in the Text group.
A gallery of WordArt styles is displayed
Select the WordArt style you want to use.
The WordArt text box is inserted on the slide.
Click the WordArt text box.
Then type the text you want to use.