Marketing Kit for Dummies book cover

Marketing Kit for Dummies

Author:
Alexander Hiam
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Overview

The forms, letters, and other tools included in Marketing Kit For Dummies, 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy.

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

The forms, letters, and other tools included in Marketing Kit For Dummies, 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some
of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy.

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Marketing Kit For Dummies Cheat Sheet

The goals of marketing your business and products are to find new clients and to keep your existing ones. So how do you do this? Use some marketing guidelines to devise a successful marketing plan, attract new customers, create more sales leads, and close the deal. Follow some basic design tips for your business card and newsletter to market you and your business in the most positive way.

About The Author

Alexander Hiam has authored more than 20 popular books on business and served as a professor at the business school at the University of Massachusetts, Amherst. His clients include many of the Fortune 500 firms and larger governmental agencies in the U.S.

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